Bopanna leads brands from concept to consumer. His expertise lies in Creative Direction, Design and Product management. With over fifteen years of experience working in-house and as a consultant for multiple brands, Baponna has worked in consumer goods, award winning softgoods / accessories, luggage, patented hardware & fasteners, adorable baby apparel, global art installations, and fashion jewelry.
Currently, there are no widely available facilities or technologies that enable Samsonite's products to be easily deconstructed or collected for recycling. The challenge for the group is to attempt to solve for the process of transporting a piece of luggage that has reached its useful end of life from the consumer to a recycling facility.